The Visionary (NAE)

You’re drawn to deeply personal music that uses texture, atmosphere, or electronics to express inner worlds. Emotional truth matters most to you, even when it’s filtered through production and sound design.

Folk, for you, is expansive — intimate, imaginative, and immersive.

Elements of 'The Visionary'

Novelty: You're crave new sounds, new structures and new musical experiences. You seek the artists who bend form, instrumentation, harmony and melody to create something that pushes on what came before.

Authenticity: You love it when a musician's performance sounds direct, unguarded and emotionally immediate. Especially the thrill of hearing something that feels as if it has travelled straight from feeling to sound: a cracked voice, a rough edge, a breath left in the recording, the sense that nobody has polished the life out of it.

Electronic: Before electronics, every sound you heard on a record was produced by an instrument of strings, wind, wood, brass or from the human body itself. But with the advent of digital music and computers, suddenly sound could be manipulated and abstracted into new forms and soundworlds.

When you close your eyes while listening to music, you love being carried into these new soundworlds where your imagination has free reign and the artist has a full gamut of expression unthered to what is physically possible on an instrument.

(Read more about how we built the Typology here)

Your listening wings are

TAE - The Lorekeeper: for those who are curious what truths the old songs held for those who sang them
NAA - The Witness: for those who also like their truth stripped back to the acoustics